Only Basketball Case Study

Keep The Love Alive
Strengthen this generation’s bond with the game they love.

Keep The Love Alive
Strengthen this generation’s bond with the game they love.

Keep The Love Alive
Strengthen this generation’s bond
with the game they love.

Digital Design

Only Basketball

Only Basketball

This idea is born out of a simple truth. No matter who you are, where you’re from, or what language you speak, this game gives you a feeling no other can. Only basketball has the pedigree of shaping generational culture through the voice of the athlete transforming areas like Hip-Hop, fashion, sneakers, social media. This game is our connective life force, a nylon netting binding us together creating lasting bonds that transcend all barriers.

This idea is born out of a simple truth. No matter who you are, where you’re from, or what language you speak, this game gives you a feeling no other can. Only basketball has the pedigree of shaping generational culture through the voice of the athlete transforming areas like Hip-Hop, fashion, sneakers, social media. This game is our connective life force, a nylon netting binding us together creating lasting bonds that transcend all barriers.

ART DIRECTION & ASSET CREATION

ART DIRECTION & ASSET CREATION

ART DIRECTION & ASSET CREATION

Image of bed sheets
Image of bed sheets
Image of bed sheets
Image of a side table with lamp
Image of a side table with lamp
Image of a side table with lamp
Image of bed sheets
Image of bed sheets
Image of bed sheets
Image of a side table with lamp
Image of a side table with lamp
Image of a side table with lamp

DIGITAL WORK

DIGITAL WORK

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

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